Hi, we’re Erica and Suzanne - two dog lovers who believe our hounds deserve the same gentle, natural care that we choose for ourselves. That’s why we created Holistic Hound, a range of nurturing, natural grooming products designed with your hound’s well-being in mind.

Erica was the creator of Anoint, a brand known for beautiful, handcrafted natural skincare, while Suzanne has spent her career formulating award-winning natural products and is internationally recognised for her work in ethical, sustainable skincare (she was even awarded the New Zealand Order of Merit!).

Through our work, we’ve seen firsthand how botanical ingredients can soothe and nourish the skin, so when Erica started using gentle, natural formulations on her own dogs, the results spoke for themselves. We knew we had to share this with other hound-loving humans.

Every Holistic Hound product is crafted with care in a GMP-certified lab at Ngawha Innovation Park, using the best natural, ingredients. We keep things gentle, effective, and free from overpowering fragrances, always considering what’s best for your dog’s heightened senses. And because we love this planet as much as we love our hounds, we’ve made sure our products come in eco-friendly packaging, with responsibly sourced ingredients.

From one dog lover to another, thank you for trusting us to care for your hound.